FIRAUTO and Sobre 2 Ruedas Consolidate Importance in Alicante's Motor Sector

Fira Alicante hosts the 55th edition of FIRAUTO and the 23rd of Sobre 2 Ruedas, offering over 3,500 vehicles and 140 exhibitors.

Generic image of an automotive fair with cars and motorcycles on display and visitors.
IA

Generic image of an automotive fair with cars and motorcycles on display and visitors.

Fira Alicante has inaugurated the 55th edition of FIRAUTO and the 23rd of Sobre 2 Ruedas, solidifying its position as a key event for the motor sector in the province with over 3,500 vehicles on display.

The event, held from April 24 to 26, brings together over 140 exhibitors and showcases a wide range of vehicles. These include more than 2,500 new, pre-owned, and used cars, along with 1,000 motorcycles of various styles and ranges.
During the inauguration, institutional and sector representatives highlighted the fair's crucial role as an economic driver and a showcase for innovation in the automotive industry. This event allows visitors to compare, discover new products, and access purchasing opportunities all in one place.

"FIRAUTO & SOBRE2RUEDAS is a fully consolidated fair and one of the most important commercial events on the calendar."

the general management of IFA – Fira Alicante
Key attractions at this edition include electrified vehicles, hybrid models, and high-end motorcycles. Additionally, commercial promotions and financing options tailored to today's consumers are available. The fair is designed to facilitate the buying experience and direct contact between visitors and exhibitors, with a large representation of dealerships, brands, and specialized companies.
The event will remain open until Sunday, April 26. Opening hours on Friday and Saturday are from 10:00 to 20:30, while on Sunday it will close at 20:00. Tickets are priced at 5 euros, with free admission for children under 12 years old.