The march, supported by various neighborhood associations and housing unions, traveled through iconic locations such as San Agustín Square, Oeste Avenue, and Caballeros Street, ending at the Serranos Towers. During the protest, participants criticized the current state of the real estate market and the impact of the tourism model on the city's social fabric.

The organizers emphasized the need for authorities to take immediate action. Their demands include returning tourist-use properties to the long-term residential rental market, the effective application of housing laws, and an end to evictions of vulnerable families.

They also called for increased resources for the Municipal Housing Office, aiming to ensure this service provides real protection and effective assistance to those affected by the housing crisis.