The main objective of this campaign is to raise awareness about ostomy, a condition that affects thousands of people and often presents significant daily life challenges. The hospital center aims to offer support and information to both patients and their families.

Through various actions, the hospital seeks to break down stigmas and promote greater understanding towards this group. The importance of a comprehensive approach, including not only medical care but also psychological and social support, is highlighted.

The Vinalopó initiative underscores the center's commitment to continuous improvement in healthcare and health promotion, focusing on conditions or situations that require special attention and greater social visibility.